ServiceNow NOW

ServiceNow is the 74th largest S&P 500 company by market cap, worth $164 billion. 9 directors have filed with the SEC in the last 12 months (who counts), 1 of them an executive. 7 other officers are on file. At 30 Jun 2026, Vanguard was its largest institutional holder, with 10.0% of the company.

Chair and CEO
William R. McDermott
Sector
Information Technology
Sub-industry
Systems Software
Headquarters
Santa Clara, California
Founded
2003
Market cap
$164B
74th largest, 23 Oct 2026 close
Revenue
$13.3B
Fiscal year 2025
Price to sales
12.4
Market cap over revenue
Employees
29,187
10-K, 31 Dec 2025
Market cap per employee
$5.6M
Market cap over employees
Connections
4
S&P 500 companies sharing a director or officer

Largest institutional holders

Each fund group's share of ServiceNow. Where a company has several share classes, the share is of its total value.

13F filings for the quarter to 30 Jun 2026

These five hold 29.0% of ServiceNow.

Board and officers

5 people here also hold roles at other S&P 500 companies.

Roles filed up to 30 Sep 2026

NameTitle
Directors (9)
William R. McDermottChairman & CEOAlso at IntuitChairman & CEO
Susan L. BostromDirectorDirector
Teresa BriggsDirectorDirector
Paul Edward ChamberlainDirectorDirector
Lawrence JacksonDirectorDirector
Frederic B. LuddyDirectorDirector
Larry QuinlanDirectorAlso at Booking HoldingsDirector
Anita M. SandsDirectorDirector
Eric S. YuanDirectorAlso at IntuitDirector
Officers (7)
Gina MastantuonoPresident and CFOLast filed 19 Aug 2026President and CFO
Jacqueline P. CanneyChief People & AI Enblmt. OffLast filed 1 Sep 2026Chief People & AI Enblmt. Off
Paul FippsPresident, Global Customer OpsAlso at NetAppLast filed 1 Sep 2026President, Global Customer Ops
Danielle FontainePrincipal Accounting OfficerLast filed 19 Aug 2026Principal Accounting Officer
Hossein NowbarPres. & Chief Legal OfficerLast filed 18 Aug 2026Pres. & Chief Legal Officer
Nicholas TzitzonVice ChairmanLast filed 11 Feb 2026Vice Chairman
Amit ZaveryPresident, CPO and COOAlso at Broadridge Financial SolutionsLast filed 18 Aug 2026President, CPO and COO

Companies that share people with ServiceNow

Each person's title here, then at the other company.

  • Intuit INTU
    • Eric S. Yuan: Director here, Director there
    • William R. McDermott: Chairman & CEO here, Director there
  • Booking Holdings BKNG
    • Larry Quinlan: Director here, Director there
  • Broadridge Financial Solutions BR
    • Amit Zavery: President, CPO and COO here, Director there
  • NetApp NTAP
    • Paul Fipps: President, Global Customer Ops here, Director there

ServiceNow's market cap since June 2012

Weekly, up to 23 Oct 2026

Show equal percentage changes as equal steps.
2014201620182020202220242026$164B

Workforce

Headcount at 31 Dec 2025

Employees
29,187
29,187 EMPLOYEES
ServiceNow Form 10-K

Insider trades

Open-market buys and sales by directors and officers. Grants, option exercises and shares withheld for tax are left out.

Trades from 30 Sep 2025 to 30 Sep 2026

Directors and officers sold $9.3 million of stock in 29 sales and bought $3.0 million in 1 purchase in the 12 months to 30 Sep 2026.

DatePersonTitleTypeSharesValue
31 Aug 2026SalePaul FippsPresident, Global Customer OpsPresident, Global Customer OpsSale2,034$301K
28 Aug 2026SaleJacqueline P. CanneyChief People & AI Enblmt. OffChief People & AI Enblmt. OffSale7,847$1.1M
27 Aug 2026SalePaul Edward ChamberlainDirectorDirectorSale2,700$366K
13 Aug 2026SalePaul Edward ChamberlainDirectorDirectorSale1,500$188K
28 May 2026SaleTeresa BriggsDirectorDirectorSale1,595$173K
18 May 2026SalePaul FippsPresident, Global Customer OpsPresident, Global Customer OpsSale1,048$103K
14 May 2026SaleAnita M. SandsDirectorDirectorSale16,445$1.5M
14 May 2026SalePaul Edward ChamberlainDirectorDirectorSale1,500$131K
8 May 2026SalePaul FippsPresident, Global Customer OpsPresident, Global Customer OpsSale151$14K
24 Apr 2026SaleJacqueline P. CanneyChief People & AI Enblmt. OffChief People & AI Enblmt. OffSale8,927$800K

Showing 10 of 30 trades

Trades by members of Congress and officials

Trades members of Congress and senior executive branch officials disclosed, including their families'. Amounts are filed as ranges.

Trades from 20 Oct 2023 to 20 Oct 2026

26 people disclosed 69 purchases and 51 sales of ServiceNow stock since October 2023.

DateMember or officialTypeAmount
17 Sep 2026Tony Wied (House, R-WI)House, R-WI 路 SoldSale$50,001 to $100,000$50K to $100K
14 Aug 2026Tony Wied (House, R-WI)House, R-WI 路 BoughtPurchase$15,001 to $50,000$15K to $50K
10 Aug 2026Rohit Khanna (House, D-CA)House, D-CA 路 SoldSale$1,001 to $15,000$1K to $15K
20 Jul 2026Donald J Trump (President)President 路 BoughtPurchase$500,001 to $1,000,000$500K to $1M
17 Jul 2026Donald J Trump (President)President 路 SoldSale$15,001 to $50,000$15K to $50K
14 Jul 2026Tony Wied (House, R-WI)House, R-WI 路 SoldSale$15,001 to $50,000$15K to $50K
7 Jul 2026Rohit Khanna (House, D-CA)House, D-CA 路 BoughtPurchase$1,001 to $15,000$1K to $15K
23 Jun 2026Donald J Trump (President)President 路 SoldSale$1,001 to $15,000$1K to $15K
18 Jun 2026Donald J Trump (President)President 路 BoughtPurchase$100,001 to $250,000$100K to $250K
9 Jun 2026Tony Wied (House, R-WI)House, R-WI 路 BoughtPurchase$15,001 to $50,000$15K to $50K

Showing 10 of 120 trades

WARN layoff notices

Notices filed under ServiceNow's own name. Subsidiaries that file under their own names are not included.

Notices from 26 Oct 2023 to 26 Oct 2026

ServiceNow filed 6 notices covering 424 workers since October 2023.

NoticePlaceWorkersEffective
13 Oct 2026San Diego, CA1814 Dec 2026
13 Oct 2026Santa Clara, CA214 Dec 2026
28 Jul 2026Santa Clara, CA15428 Sep 2026
28 Jul 2026San Diego, CA13328 Sep 2026
10 Jun 2026San Diego, CA6317 Aug 2026
10 Jun 2026Santa Clara, CA5417 Aug 2026